Our Team

A clearer way to work, a faster way to succeed

Meet the team

As a data-centric performance marketing agency, our entire operation is focused on ensuring that numbers align favorably, resulting in a positive return on ad spend.

Ron West

Founder and President

Carl Parker

Head of Operations

Allie Weaver

Brand Strategist

Emily Parker

Project Manager

Sasa Vidakovic

Creative Marketing Lead

Petar Taler

Full-Stack Developer

Davor Begic

Web Designer

Mario Dunic

CRM Specialist

Sam Mohlenhoff

Client Success

Katie Kalina

Client Success

Bronwen Barnard

Implementation Specialist

Deal Studio was launched as an arm of BBP in 2011 by BBP President, Ron West. Since its launch, the goal of Deal Studio has been to offer the best in marketing, CRM and other related services exclusively to business brokers.

We constantly survey the profession to keep the industry informed of trends, developments, and policies. Over the years, this effort has led to our company establishing industry standards, principles, and practices that define business brokerage. In addition, more intermediaries have entered the industry through Business Brokerage Press than through any other door available.

Our History

For almost a century, our family has provided leading edge solutions for those in the brokerage industry. The timeline below outlines some of the key moments that have shaped our company’s longstanding history.

1929

The Tradition Begins

Russ Wright, Sr. moves to California to start his business brokerage career. He opens The Wright Company.

1935

The Second Generation

Russ Wright, Jr. moves to California to work with his father at The Wright Company.

1963

The Third Generation

Tom West joins The Wright Company; marries Russ's daughter, Barbara, and continues the family tradition.

1979

Changing Coasts

The Wests move East to start VR Business Brokers, having grown the UBI company to 54 offices across the West Coast.

1983

IBBA & BBP Born

Tom starts Business Brokerage Press (BBP) and becomes the founder and director of the International Business Brokerage Association.

1998

The Fourth Generation

Ron joins the family business and becomes the 4th generation to serve the business brokerage industry

2002

BBP Goes Digital

WebRight launches as a service of BBP to develop websites under the leadership of Ron West.

2005

Making it Official

BBP incorporates and Ron West becomes president of the corporation. DealTrax is launched as a deal management system for the business brokerage industry.

2011

A New Vision and Name

WebRight and DealTrax merge and become Deal Studio with the goal of offering industry specific marketing, CRM, and related services.

2017

Pulling it All Together

Deal Studio platform launches as "The Ultimate, One-Stop Platform for Business Intermediaries".

2019

Filling the Gaps

After more than 20 years in the industry, Deal Studio begins to tailor its services to meet specific and personalized needs of brokers, from lead generation to closing.

2024

An Expanded Vision of What's Possible

Deal Studio adapts to current technology and market shifts, pivoting to help broker's align their marketing and sales objectives while equipping them with strategies to effectively position their brokerages.

As a business broker, you juggle many tasks but our goal is to free up your time so you can concentrate on what you do best —making deals happen.

That's why we created Deal Studio. It's the perfect all-in-one system that acts as your sales & marketing team. Everything you need is at your fingertips so you can reduce your costs & increase your sales.

We’re here to help you work smarter, not harder, ensuring no steps are missed and every opportunity is maximized.

How We Do It

STEP 1

Capture

Stop losing out on potential listings because you aren't capturing your leads. Now that people know about you, let's capture those leads so we can convert them to clients.

STEP 2

Nurture

Easily reach business owners wherever they are: social media, email, text, voicemail, or chat. Follow up with new leads in under 5 minutes with automatic messaging. Engage your leads with nurture campaigns so you always stay top of mind.

STEP 3

Close

Get the power to close more deals. You'll always know exactly where every buyer and seller is in their closing process. We automate the entire buyer process from NDA to closing so your buy-side and sell-side deals run efficiently through our custom pipelines.

We make it easy for you to grow your business brokerage

Let's hop on a call! We will help you identify the trouble areas and growth opportunities in your business. Let's strategize and get you to where you need to be.

This is a 100% free, no-pressure call! We will provide you with our best advice whether you choose to work with us or not.

Make deals on the go with our mobile app

  • Get real-time notifications straight to your phone.

  • Chat with your clients & leads right from the app.

Never miss another opportunity again

App Store
Google Play

Our Pricing Options

Monetize

$199 /mo

$165 /Annual

(Effective Monthly Price)

  • 5 Included Users

  • 5 user bundle
    ($50/$41 Paid Annually)

  • 2 Way Text & Email Conversation

  • GMB Messaging

  • Web Chat

  • Reputation Management

  • Facebook Messenger

  • GMB Call Tracking

  • Missed Call Text Back

  • Text To Pay

  • Calendar

  • CRM

  • Opportunities

  • Email Marketing

  • Media Storage

  • SMS & Email Templates

  • Workflows

  • All Reporting

  • Campaigns

  • Wordpress/ GHL Site Hosting

  • Social Planner

  • Forms

  • Surveys

  • Trigger Links

  • Funnels

  • Websites

  • Triggers

  • Blogs

  • Proposals & Estimates

  • AI Chat Bot

  • Memberships

  • Affiliate Manager

  • Communities

  • Invoice

  • Emails per month
    (some)

  • Texts per month
    (some)

  • Yext

  • Buyer Capture

  • NDA Automation

Grow

$299 /mo

$249 /Annual

(Effective Monthly Price)

  • 5 Included Users

  • 5 user bundle
    ($50/$41 Paid Annually)

  • 2 Way Text & Email Conversation

  • GMB Messaging

  • Web Chat

  • Reputation Management

  • Facebook Messenger

  • GMB Call Tracking

  • Missed Call Text Back

  • Text To Pay

  • Calendar

  • CRM

  • Opportunities

  • Email Marketing

  • Media Storage

  • SMS & Email Templates

  • Workflows

  • All Reporting

  • Campaigns

  • Wordpress/ GHL Site Hosting

  • Social Planner

  • Forms

  • Surveys

  • Trigger Links

  • Funnels

  • Websites

  • Triggers

  • Blogs

  • Proposals & Estimates

  • AI Chat Bot

  • Memberships

  • Affiliate Manager

  • Communities

  • Invoice

  • Emails per month
    (more)

  • Texts per month
    (more)

  • Yext

  • Buyer Capture

  • NDA Automation

BOOST

$399 /mo

$332 /Annual

(Effective Monthly Price)

  • 5 Included Users

  • 5 user bundle
    ($50/$41 Paid Annually)

  • 2 Way Text & Email Conversation

  • GMB Messaging

  • Web Chat

  • Reputation Management

  • Facebook Messenger

  • GMB Call Tracking

  • Missed Call Text Back

  • Text To Pay

  • Calendar

  • CRM

  • Opportunities

  • Email Marketing

  • Media Storage

  • SMS & Email Templates

  • Workflows

  • All Reporting

  • Campaigns

  • Wordpress/ GHL Site Hosting

  • Social Planner

  • Forms

  • Surveys

  • Trigger Links

  • Funnels

  • Websites

  • Triggers

  • Blogs

  • Proposals & Estimates

  • AI Chat Bot

  • Memberships

  • Affiliate Manager

  • Communities

  • Invoice

  • Emails per month
    (even more)

  • Texts per month
    (even more)

  • Yext

  • Buyer Capture

  • NDA Automation

How We Do It

Your proven customer acquisition system that increases conversion rates at every step of the customer journey so you can enjoy record breaking sales.

Effective Lead generation

Strategically focused on high-intent leads generation tactics from Google, Bing, & YouTube.

Database reactivation

Turn your old data into fresh appointments and sales, utilising our sales android that never rests.

Appointment setting

Transform your contact rate and campaign profitability with our appointment setting sales android.

It's all about the numbers.

As a performance marketing agency driven by data, our comprehensive approach ensures promoting successful results, consistently aiming for a positive return on your advertising expenditure.

500+

Project Delivered

$60M+

In Partner Revenue

10,346

Positive Reviews

Customer review.

See why customers love GHL Elite.

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"If you're looking for an all-in-one app to help you increase sales and save time on follow-ups, I would highly recommend NexLevel CRM."

– Rachel Johnson

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"Our team has been using NexLevel for a few months and we are very happy with the results. We've closed more deals than ever before and our sales team loves it."

– Mike Nord

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"You never know what you're missing until you try NexLevel. We've been using it for 9 months and it has helped us double our pipeline and close more deals."

– Heather Mathewson

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"Since using NexLevel over a year ago, I’ve generated $300k+ in new revenue and saved more than 20 hours per week on administrative tasks like reminders and reschedules."

– Ranjana Muthaliar

Frequently Asked Questions

Your established customer acquisition framework amplifies conversion rates at each stage of the customer journey, setting the stage for sales records to be shattered.

Can I cancel anytime?

Yes! You can cancel at any time & we offer a full 30-day money-back guarantee for the cost of your subscription if you are not satisfied with our services. Although, we know you're gonna love us!

Are there additional fees?

The monthly subscription covers your access to the platform and allows for you to have unlimited users within it. The only other fee that may be charged is for usage of SMS & Email. However, these charges are minimal -- just $10 dollars will give you about 10,000 emails or 1,000 text messages. Unless you are running extremely large marketing campaigns, that much is sufficient for most small businesses. Plus, we also provide you with complimentary credits to get started.

Do you offer support?

YES! We provide you with help docs, video how-to tutorials, step-by-step guides, interactive user guides, and even Live Chat tech support. If that's not enough, we also offer on-demand Zoom support. You will have all the help you need to be fully successful!

Will I receive training?

We want to make sure you are set up for success, so we'll help you get set up and train you on how to use Deal Studio on a day-to-day basis. You'll be greeted with an hour long training session and technical set up call. You'll experience a white-glove onboarding experience to get you ready to grow your business.

Blog

Your established customer acquisition framework amplifies conversion rates at each stage of the customer journey, setting the stage for sales records to be shattered.

What You Need to Know About Family Business Legacy and Transition

What You Need to Know About Family Business Legacy and Transition

August 28, 20242 min read

Family businesses are quite common. Estimates suggest there are more than 5 million family businesses in the United States alone. While family businesses are prevalent, this does not diminish their unique nature, as a family business often plays a central role in the family’s identity. Family members are typically deeply attached to the business and its achievements. They may see their own futures intertwined with it.

Owners of family businesses are generally very invested in their ventures and view them as part of their legacy. Consequently, sellers often hope to find buyers who will appreciate and continue their legacy. It is common for sellers to seek buyers who share their vision for the business.

Adding to the complexity, about one-third of family business owners never plan to retire. As a result, many family businesses lack a succession or exit plan, which can lead to instability and potentially jeopardize the business’s future. It is advisable for family business owners to work with business brokers to develop an exit strategy well before retirement.

Retirement will eventually become an unavoidable reality for nearly all business owners. Many are surprised to learn that the average lifespan of a family-owned business is just 24 years. Moreover, only about 40% of family-owned businesses are passed down to the next generation. Even more striking, only 13% of family-owned businesses make it to the third generation, and beyond that, the survival rate drops to a mere 3%.

There are also challenges associated with selling a business to a family member. One major disadvantage is that sellers often receive less value when doing so. Additionally, family-owned businesses may involve multiple family members in the decision-making process, which can complicate the sale.

On the other hand, selling to a third party might result in family members losing their jobs or struggling with a new management structure. Overall, buying or selling a family business is a complex process that differs from other types of business transactions.

In conclusion, sellers will benefit greatly from seeking the advice and assistance of a brokerage professional. Business brokers and M&A advisors understand the intricacies of selling a family-owned business and can identify the right buyers. Finding the right buyer can significantly streamline the sales process and lead to better outcomes.

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